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Buffer Proofs to Increase Clicks on Your Tweets by 200%
It often happens that I do my reading of blog posts late at night or very early in the morning. Sharing the best pieces I find then via Twitter then isn't very useful though I found. It often puts my efforts to waste and no one sees them.

Instead, by adding all these articles as Tweets to my Buffer, they will be posted for me at optimal times well spaced out over the day. There is no need to schedule them individually, as the App schedules your Tweets automatically.

Through this optimal timing, the App found that it gives you over 200% more clicks on your Tweets. Buffer recently announced this:

"People that start to Buffer their Tweets increased clicks on links they posted by 200% within 2 weeks of using. The amount of retweets doubles on average. Finally Buffer users increase their follower count by 104 followers within 3 weeks on average".

Adding Tweets To Buffer From Anywhere

Using the App is very intuitive. You can add Tweets from any article you are reading, simply by clicking the browser extension. It will bring up the Buffer box, with the title of the page and the shortened URL already set for you. You can change the wording and click “add to Buffer”:

Buffer browser extension

Additionally, you can even Buffer your retweets directly from Twitter.com. If you have either the Chrome, Safari or Firefox extension installed, it will add a little Buffer icon right on Twitter.com for you. If you click it, it will bring up the Buffer box just like with the browser icon.

Buffer icon on Twitter.com

Moreover, you can Buffer your tweets from your Android phone. Whenever you are reading an article in your browser, use the Android share menu to add to Buffer.

Similarly, you can add to Buffer from your iPhone by hitting "Mail Link to this Page" and sending email to "add@to.bufferapp.com", where the subject is your tweet and the link you want in your tweet is in the body.


Also, There is the Buffer Button, a sharing count button to help your blog readers to add your articles to their buffers. Buffer Button is available as a plugin for WordPress or you can manually install 2 lines of code on any other platform.

Buffer Button

Optimal Timing Of Your Tweets

By default, Buffer will send out your Tweets at Twitter Peak times, giving you the best exposure. Of course, you can go back to your “settings” at any time and adjust the timing to your own personal needs. Here are my daily Tweeting times with Buffer:

Optimal Timing Of Your Tweets

Full Analytics For Your Tweets

Lastly, what helps me a great deal to make the most of Twitter, is that the App tells my about the number of clicks, retweets and reach of your Tweets. All you do is click the analytics tab and the information will be presented for you. Here is how analytics of Buffered Tweets looks like:

Wrap-Up

If you believe having a consistent presence on Twitter is important for you, I suggest you give Buffer a go. Particularly the browser extensions make it easiest to to Tweet consistently and at times when your followers are most likely to read them.

Over to you now. What do you think about Buffer? Do you think it could help with your Tweeting too?

Give it a go here: Buffer.

by Leo Widrich
Leo is co-founder of personal publishing tool Buffer. Every day he writes more Twitter and social media tips on the Buffer blog. Say hi @LeoWid anytime, he is a very nice guy.

4 comments

  1. Daniel Richman // August 30, 2011 at 10:01:00 AM GMT+10  

    Love the article, great explanation Leo!

  2. Mike // August 30, 2011 at 10:32:00 AM GMT+10  

    Thank you @Daniel for stopping by :)

  3. Douglas Andrews // August 31, 2011 at 2:15:00 AM GMT+10  

    I have been using Buffer for over a month and believe it is an excellent tool. Control over the timing of your tweets and the analytic numbers are excellent.
    Good article, I recommend it also!

  4. Alexander Chapman // September 3, 2011 at 8:30:00 AM GMT+10  

    never heard of buffing before, if it comes to twitter. think i might try it out, great article btw.

    A. Chapman

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Mike MoreWeb developer, jQuery plugin author, social media fan and Technology Blogger.
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